Objetivo: Este estudio analiza las principales dimensiones de la Orientación Emprendedora (OE) – propensión a la innovación, propensión al riesgo y proactividad – que contribuyeron al crecimiento de las Micro, Pequeñas y Medianas Empresas (MIPYMES) durante la crisis provocada por el Covid-19.
Metodología: Se realizó un análisis cuantitativo utilizando la prueba t pareada con 102 gerentes de MIPYMES para comprender qué aspectos principales de OE contribuyeron al desempeño de sus empresas.
Resultados: Los resultados muestran que la presencia de un elemento proactivo en las MIPYMES influye en el incremento de sus ingresos en tiempos de crisis pandémica. Sin embargo, no se confirma la importancia de las características propensas a la innovación y al riesgo en las MIPYMES para su crecimiento en tiempos de crisis.
Limitaciones: la muestra utilizada en esta investigación podría haber sido mayor y el concepto de OE se basa únicamente en sus tres dimensiones principales. Como no hay consenso en la literatura sobre la dimensionalidad del constructo OE, se sugieren otras aplicaciones que utilizan conceptos diferentes.
Implicaciones teóricas y prácticas: La investigación muestra cómo la OE impulsa a las MIPYMES en un contexto de crisis, en particular a través de su dimensión proactiva. De manera práctica, el artículo revela que la OE en las MIPYMES está fuertemente presente en la figura del líder, además de estar relacionada con su personalidad, la cual tiene un papel importante para dinamizar el negocio en un período de crisis.
Originalidad: Este estudio permite conocer qué aspectos de la OE son más determinantes en el crecimiento de las MIPYMES en periodos de recesión generalizada. Así, los empresarios podrán evaluar cuánto consideran las perspectivas dominantes de OE para el crecimiento de sus negocios. También contribuye tanto a la discusión sobre la recuperación de la economía como a la literatura sobre OE, que aún no muestra cómo opera este constructo en el contexto de crisis.
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La Revista Alcance es una revista brasileña de libre acceso, con publicación cua-trimestral, vinculada al Programa de Posgrado en Administración y Programa de Maestría Profesional en Administración - Gestión, Internacionalización y Logística de la Universidade do Vale do Itajaí – Univali. Buscamos publicar artículos de traba-jos teóricos-empíricos y tecnológicos en las áreas de Administración. Diferentes perspectivas teóricas y metodológicas son bienvenidas, desde que sean consisten-tes y relevantes para el desarrollo del área.
