Objetivo: Este artigo tecnológico visa aprimorar o processo de compras internacionais por meio da aplicação da estratégia de offshore outsourcing, utilizando a perspectiva da visão baseada em recursos externos (ERBV) para explorar competências de fornecedores como fonte de vantagem competitiva.
Contexto: O estudo foi conduzido em uma empresa do setor têxtil que buscava maior eficiência e eficácia na gestão de seus fornecedores internacionais, em um cenário de crescente complexidade nas cadeias globais de suprimentos.
Diagnóstico: Identificou-se a ausência de critérios objetivos e sistemáticos para a avaliação dos fornecedores internacionais, o que comprometia a tomada de decisão e a sustentabilidade das parcerias de outsourcing.
Implicações práticas: Como solução, desenvolveu-se o Índice de Desempenho do Fornecedor (IDF), uma ferramenta de avaliação aplicada via estudo de caso. O uso do IDF permitiu decisões mais analíticas, dinâmicas e orientadas a resultados, considerando o desempenho individual e relativo entre fornecedores ativos.
Implicações teóricas: O estudo contribui ao evidenciar três etapas fundamentais para a adoção eficaz de estratégias de offshore outsourcing, ampliando o entendimento sobre a operacionalização da ERBV em contextos globais de fornecimento.
Originalidade/valor: A pesquisa oferece uma proposta prática e estruturada para avaliar fornecedores internacionais, articulando teoria e aplicação. Ao integrar a ERBV com uma ferramenta de gestão, apresenta valor tanto acadêmico quanto gerencial, especialmente para empresas inseridas em cadeias de suprimentos globais.
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A Revista Alcance é uma revista brasileira de livre acesso, com publicação quadrimestral, vinculada ao Programa de Pós-Graduação em Administração e Programa de Mestrado Profissional em Administração - Gestão, Internacionalização e Logística da Universidade do Vale do Itajaí – Univali. Procuramos publicar artigos de trabalhos teóricos-empíricos e tecnológicos nas áreas da Administração. Diferentes perspectivas teóricas e metodológicas são bem-vindas, desde que sejam consistentes e relevantes para o desenvolvimento da área.
